Reporting CW44′s Couch Potato
I’ve taken a few weeks off from Box Office Psychic mainly due to the lack of quality releases. I’ve kept my predictions for the status update on the CW44′s Couch Potato Facebook Page and my Twitter feed. This week the box office will snap out of its funk with the release of Peter Jackson’s The Hobbit: An Unexpected Journey.
Nine years ago The Lord of the Rings concluded its trilogy with Return of the King winning Best Picture. Fans wanted more from Tolkien’s saga. They wanted the story that started it all. The fans wanted The Hobbit on-screen. The Hobbit was stuck in developement Hell with New Line collapsing and directors passing on the project. Peter Jackson decided to regain control of the franchise and brought the prequel of Bilbo, Gandalf, a bunch of dwarves and everyone’s favorite creepy traveling partner Gollum to the big screen.
The film’s developement was the only controversy surrounding the film. Jackson decided to break the film up into a trilogy and then shoot The Hobbit films at 48 frames per second instead of the usual 24 fps. When Jackson unveiled footage a year ago, the 48 fps look of the film disappointed some viewers. The complaints ranged from a soap opera look and sets now looking fake because of the film clarity.
So will all this negative press hurt The Hobbit: An Unexpected Journey at the box office. My answer is yes and no. Some fans will avoid the film’s 48 fps prints because of the complaints and 2 hour and 45 minute run time will keep some viewers at home. Still this film will be a huge hit other releases would fight off a dragon to get. When the weekend is over, The Hobbit: An Unexpected Journey will have earned $91 million dollars at the box office.
The Hobbit: An Unexpected Journey – $91 million